Email Marketing Campaigns


Escalating Engagement on Email Marketing Campaigns Giving is Caring Make Giving Easy People love sharing valuable details with their friends and family, but honestly, who forwards emails these days? Instead of wishing that clients will forward emails, include social sharing buttonswithin the message. When these buttons are built into emails, […] Read more »

Email Marketing for Local Businesses


Many local businesses already use customer data to send out customized email marketing messages. After getting enough data to “know” your clients, you can personalize email marketing messages to highlight the brand attributes that are most important to them. Present The Brand Inside The Email When sending out emails, most […] Read more »

Email Marketing in your business?


Email marketing Flaws That Need To Be Averted Don’t make these mistakes Making It Difficult to Unsubscribe Have you ever attempted to unsubscribe from a contact list only to find that the provider makes you jump through hoops? This will annoy customers, and in the end, many will simply mark […] Read more »

How to craft your welcome emails


How to craft your welcome emails You know the routine: you opt-in to someone’s subscriber list, and soon you receive a confirmation email from them, welcoming you to the list, newsletter or whatever you just opted in for. The fact that we are expecting these emails is a primary reason […] Read more »

10 Best Practices for Better Email Marketing

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10 Best Practices for Better Email Marketing Email marketing can be a tricky business, and what’s acceptable is subject to change over time, so it’s a good idea to revisit email marketing best practices routinely. What works best is affected by other aspects and technology changes, so if we want […] Read more »